E-Commerce Expert Identifies Financial Opportunities for the New Interactive Shopping Network for Today’s Hispanic Male PLUS a World of Products for Everyone Else!
Welcome to ShopHombre.com!
Los Angeles, CA, February 28, 2022. ShopHombre.com announced today that veteran E-Commerce and Television Executive, Terence J. Kollman has joined its Advisory Board as a Senior Advisor of Equity Investments and Business Partnerships. Mr. Kollman has extensive experience as an Executive Producer and General Manager, and is the Chairman and CEO of The Charter Group, an association of companies specializing in marketing, advertising, media and television production. He has been active in the last twenty years in the direct marketing industry specializing in Direct Response TV. As an Executive Producer, Account Supervisor and Media Director, he was a pioneer in long-form infomercials and short-form DRTV commercials. In DRTV, he is highlighted by a 60-second diet product that sold over $2 Million; a 90-second gospel album that sold over $4 Million in record sales; and a one-hour financial program package that sold over $4 Million. He also produced “StarSmile” for NATURAL WHITE, the first teeth whitener infomercial and “Life Should Be So Easy” for GEMSTAR, the first infomercial for VCRPlus+. During his forty years in the advertising and television industries, he has had major agency management responsibilities that have included Leo Burnett and Wells Rich Greene, along with television sales management with ABC-TV, Katz and TeleRep, and entrepreneurial experience with Pro Media and The Charter Group.
Terry Kolman said, “I’m honored to join ShopHombre.com as a Senior Advisor for Equity Investments & Business Partnerships. ShopHombre.com offers a tremendous opportunity for investors and businesses toward profit from the growth of the expanding Hispanic population, and the increasing popularity of interactive shopping. I’m impressed with the team that Dennis Richard has assembled at ShopHombre.com and look forward to providing my industry expertise.”
Dennis Richard, Founder and Chief Executive Officer of ShopHombre.com, said, “We welcome Terry to our team. He brings a great deal of experience in e-commerce and entertainment, both of which are key elements of our business. He has successfully combined lifestyle branding with product sales, and he shares our focus toward targeted ecommerce to the Hispanic market, and the presentation of quality products to our customers in an entertaining way. He is an ideal team member at ShopHombre.com.
In the United States today, Latinos are a very strong economic force. If their total economic output was broken out as a separate country, they would rank as the fifth largest country, according to a Latino Donor Report published with Wells Fargo. Today there are over 63 million Hispanic Americans, whose buying power has grown substantially over the last 31 years, from $213 billion in 1990 to over $1.9 trillion in 2021. Hispanic buying power today accounts for approximately 11.1% of the U.S. buying power, with increasing numbers of Hispanics purchasing items via mobile apps than ever before. Latinos as a group skew younger than other racial groups, adding workers to the U.S. labor force at a rate nearly 15 times greater than non-Latinos. Hispanic culture in America has grown considerably over the years, and has had a profound effect in such areas as trade, cultural exchange, linguistic innovation, architecture, fashion and music.
ShopHombre.com is the new digital interactive ecommerce platform whose products are aligned with the dramatic and growing influence of customer demand for cross-culture products, and launches with an exciting mix of goods. Music from homeland favorites is enhanced with the vibrancy of Vinyl played on our traditional Throwback Turntables. Ladies Rings and Pendants reflect romantic exclusive cuts and settings. Additionally, the private experience of enjoying music and gaming is enhanced on personal Headsets that travel anywhere. Children gain knowledge through the experience of age-appropriate experiments in our Education category. New products will be added regularly with a focus on classic staples to include high-tech Cookware in traditional design and universally popular categories such as Electronics, Auto Accessories, Sports, Camping and Electronic Gaming, along with multicultural, themed products.
Please visit us at www.ShopHombre.com
Terri Hartman, Terri@ShopHombre.com Public Relations + Strategic Product Partnerships
Ariana Richard, Ariana@ShopHombre.com Public Relations + Social Media
For more information about ShopHombre.com, or if you are a vendor who would like to place your products on our network, please contact Al Footnick, President and General Manager at Al@ShopHombre.com.